Time to introduce another designer to watch: Joshua Millard. London based Millard is quite a new name for me but I’m even more curious about his brand. His pieces and Instagram aesthetics are highly influenced by nature and it’s not a big surprise that Joshua comes from a sheep farmer family from English countryside. I’m also a country boy and to me it’s always inspiring to hear stories like this. Creating something original with a big passion, without forgetting where you come from. Joshua’s collection is a definition of farmer chic, from country to the big cities.